http://www.fluxion.com.au/new-gallery daily 0.75 2015-03-16 https://static1.squarespace.com/static/53a79ff8e4b04b8d93b274c7/55025cc8e4b02be89b9ed3c1/5503adefe4b01d7294f0c4e1/1426328292637/flows-new-2.jpg Analysis - Flows Whether I'm mapping out a brand new website or looking to optimize an existing user experience, flow design helps keep out of the trap of designing individual pages and interactions and instead focuses my attention on fulfilling users’ needs. https://static1.squarespace.com/static/53a79ff8e4b04b8d93b274c7/55025cc8e4b02be89b9ed3c1/55026ffce4b0f1aba3c69a74/1426304901904/goals-and-tasks.jpg Analysis - Goals and Tasks I write user goals (based on user needs) and corresponding tasks (relating to achieving results). These form to basis of writing meaningful testing activities. https://static1.squarespace.com/static/53a79ff8e4b04b8d93b274c7/55025cc8e4b02be89b9ed3c1/55040936e4b0edf4bc9b6cb4/1426484131452/persona.jpg Analysis - Drawing ideas I love to draw and visualise ideas into a engaging pictures. I do this during discussions with users and team members. It can help relax the tone of the meeting, encourage ideas and open up discussion. I use pictures to record the essence of the mood during a discussion. https://static1.squarespace.com/static/53a79ff8e4b04b8d93b274c7/55025cc8e4b02be89b9ed3c1/55026bbce4b035e3a11aade1/1426484357343/Customer-journey-2.jpg Analysis - Combining techniques The drawings can form part of a customer journey. The images can be inserted into documents to combine quick drawings with text and symbols. I use Photoshop and Illustrator as tools to explore ways of presenting visual communication.   https://static1.squarespace.com/static/53a79ff8e4b04b8d93b274c7/55025cc8e4b02be89b9ed3c1/55026bdfe4b0e37600073062/1426304915987/Scenarios.jpg Analysis - Scenarios I enjoy writing scenarios. User research provides the background to narratives describing “a day in the life of” one of your personas, They usually include how the website or app is connected to their activities, needs and goals https://static1.squarespace.com/static/53a79ff8e4b04b8d93b274c7/55025cc8e4b02be89b9ed3c1/55026a32e4b06fc17c357e90/1426302475054/pleasure_pain.jpg Analysis - Mind Mapping Mind maps are a useful tool for making notes, revising and organising information. They are a visual representation of connections between concepts and ideas. https://static1.squarespace.com/static/53a79ff8e4b04b8d93b274c7/55025cc8e4b02be89b9ed3c1/55026a2fe4b06fc17c357e8c/1426493625261/Affinity-diagram.jpg Analysis - Affinity Diagramming Created in the 1960’s by Jiro Kawakita, Affinity Diagrams allow large numbers of ideas to be sorted into groups for review and analysis. These, simple to produce, diagrams are particularly useful with large group where ideas which are generated at a fast pace require to be organized. https://static1.squarespace.com/static/53a79ff8e4b04b8d93b274c7/55025cc8e4b02be89b9ed3c1/5504091de4b0fe6c8e8517f5/1426478495068/Sketing2.jpg Analysis - Sketching Sketching starts with low-fidelity drawings - ideas and and patterns that are more like thoughts on paper. Then I create paper prototypes to test, modify and test again. Between each round of testing, the fidelity of the design increases. https://static1.squarespace.com/static/53a79ff8e4b04b8d93b274c7/55025cc8e4b02be89b9ed3c1/55026baee4b035e3a11aad82/1426482770998/cusromer-journey.jpg Analysis - Consumer Journey Map These are diagram that explores the multiple (sometimes invisible) steps taken by consumers as they engage with the service. They allow me to frame the consumer's motivations and needs in each step of the journey, creating design solutions that are appropriate for each. https://static1.squarespace.com/static/53a79ff8e4b04b8d93b274c7/55025cc8e4b02be89b9ed3c1/55026b8fe4b09b53ab5124bc/1426302611772/scenarios-and-features.jpg Analysis - Scenarios and Tasks A breakdown of each user task that can be accomplished within the product experience. Reminds the team of the motivations that drive the target audience to use each feature, as well as the path that they will take to do so. https://static1.squarespace.com/static/53a79ff8e4b04b8d93b274c7/t/550690b9e4b01b33c975ffb2/1426493625261/Affinity-diagram.jpg Analysis - Affinity Diagramming Created in the 1960’s by Jiro Kawakita, Affinity Diagrams allow large numbers of ideas to be sorted into groups for review and analysis. These, simple to produce, diagrams are particularly useful with large group where ideas which are generated at a fast pace require to be organized. http://www.fluxion.com.au/white daily 0.75 2015-03-15 https://static1.squarespace.com/static/53a79ff8e4b04b8d93b274c7/54f2eaf1e4b0c90de2c20640/54f2eb4fe4b0b75ae5591762/1425206247111/ Water https://static1.squarespace.com/static/53a79ff8e4b04b8d93b274c7/t/55054731e4b08eb858c61c14/1425206247111/ Water http://www.fluxion.com.au/new-gallery-2 daily 0.75 2015-03-16 https://static1.squarespace.com/static/53a79ff8e4b04b8d93b274c7/54f2beeee4b0c3d280016edf/5502592de4b01348a7adb635/1426477297916/persona.jpg Research - Personas Personas can help increase the focus on users and their needs, and are often seen as an effective communication tool. They can lead to better design decisions and help define the product’s feature set. The special aspect of a persona description is that it is specifically related to the context associated with the area of work. https://static1.squarespace.com/static/53a79ff8e4b04b8d93b274c7/54f2beeee4b0c3d280016edf/5503b92be4b0e08b68885f7c/1426477353441/project-goal.jpg Research - PROJECT STRATEGY Strategy is important because it articulates the brand, the background to the project and the guiding principles of an organisation. The strategy will shape the Project Goals - what the organisation is trying to achieve and how its success should be measured. I create and prioritize the problem statements and test with hypotheses statements. https://static1.squarespace.com/static/53a79ff8e4b04b8d93b274c7/54f2beeee4b0c3d280016edf/55025b02e4b075da54910190/1426493706339/Surveys.jpg Research - Surveys Writing survey question is something I do carefully. First I make sure the survey is clear and relevant to my objective. There’s nothing worse than a survey that goes on and on. Respondants will skip questions if a survey is too long, so I keep it short and on topic and ensure the questions are not confusing. I like to keep the respondent informed by telling them how long the survey will take and how many pages it is. I’ll try and ask only questions that will influence design (I’ll consider questions outside this rule carefully). I’ll pre-test the survey to check my decision making. https://static1.squarespace.com/static/53a79ff8e4b04b8d93b274c7/54f2beeee4b0c3d280016edf/55025a70e4b0837f42ed3eb0/1426477324405/Competitor-anlysis.jpg Research - Competitor Analysis A Competitive analysis identifies the strengths and weaknesses of competing products or services before starting work on prototypes. Findings are tabled and compared in an overall format. From this opportunities and challenges can be identified. I research competitors and use the 10 Usability Heuristics (10 usability heuristics originally defined by Jakob Nielsen in 1994) as a guide to comparing the various applications or websites. https://static1.squarespace.com/static/53a79ff8e4b04b8d93b274c7/54f2beeee4b0c3d280016edf/550258bce4b0b4add25f5905/1426476057785/ Research - User interviews Interviewing users is a good place to start the process. Listening and observing users is a crucial part of ux design and can occur throughout the process. Listening is the hardest and most important skill in interviewing and it needs to occur on several levels. At the same time - I'm carefull of respecting boundaries and make sure I'm asking open-ended, non-judgemntal questions. https://static1.squarespace.com/static/53a79ff8e4b04b8d93b274c7/54f2beeee4b0c3d280016edf/550259ece4b035e3a11a67c8/1426477305506/Competitor-research.jpg Research - Competitor research I look at what's out there already. Who does what and how well are they doing it. Where are they and how do they compare to each other? https://static1.squarespace.com/static/53a79ff8e4b04b8d93b274c7/t/55025898e4b0b4add25f585e/1426217117844/user-interviews.jpg Research http://www.fluxion.com.au/sructure daily 0.75 2015-03-18 https://static1.squarespace.com/static/53a79ff8e4b04b8d93b274c7/550283b5e4b0e7855b536257/5503aa7ce4b0595113ec8ca9/1426483555862/mon-testing-phone.jpg DESIGN - Testing Prototyping is a great way to test a website. Testing is a great way get feedback and make changes before visual design and coding. This avoids costly changes at development stage and avoids wasted time. https://static1.squarespace.com/static/53a79ff8e4b04b8d93b274c7/550283b5e4b0e7855b536257/5503b03be4b0f11c1e282ebe/1426483600423/Logo-design.jpg DESIGN - Logo Design I create polished logos created within company branding guidlines.   https://static1.squarespace.com/static/53a79ff8e4b04b8d93b274c7/550283b5e4b0e7855b536257/55093dfbe4b07e7ce68a0dff/1426669052980/ASSAABLOY-Screens.jpg DESIGN https://static1.squarespace.com/static/53a79ff8e4b04b8d93b274c7/550283b5e4b0e7855b536257/55041a51e4b04d6f09cfe08f/1426332242365/visual-design-3.jpg DESIGN https://static1.squarespace.com/static/53a79ff8e4b04b8d93b274c7/550283b5e4b0e7855b536257/5503ac5be4b0c3c9c4c1d48f/1426483402500/Taxonomy.jpg DESIGN - Taxonomy Taxonomy (from Ancient Greek - "arrangement" and "method") is the science of defining groups of biological organisms on the basis of shared characteristics and giving names to those groups. https://static1.squarespace.com/static/53a79ff8e4b04b8d93b274c7/550283b5e4b0e7855b536257/5503b02be4b0f11c1e282e71/1426483620690/proect-cover-screens-and-hands.jpg DESIGN - Visual Design My many years of experience as a designer means I'm confident in the visual design role. Following well practiced design principles I love to create engaging, clear and contemporary visual design. https://static1.squarespace.com/static/53a79ff8e4b04b8d93b274c7/550283b5e4b0e7855b536257/5503ad00e4b0e08b688838d1/1426483507051/wireframing-1.jpg DESIGN - Wireframing Wireframing is a crucial step in web design and development as it allows for rapid prototyping and helps to pinpoint potential problems early in the process. It can be invaluable to have a visual representation of content, hierarchy and layout. I use Adobe Illustrator for wireframing to quick interactive prototypes https://static1.squarespace.com/static/53a79ff8e4b04b8d93b274c7/550283b5e4b0e7855b536257/550286efe4b02be89b9f6444/1426333665784/Contant-Strategy.jpg DESIGN - Content Strategy Content strategy plans for the creation, publication, and governance of useful, usable content. It helps both clients and project teams understand what content is being produced, how it’s being produced, by whom, when, and why. I've explored and created a content strategy for FGB Natural Products . https://static1.squarespace.com/static/53a79ff8e4b04b8d93b274c7/550283b5e4b0e7855b536257/55093dd9e4b0ad69a57fe560/1426669018101/visual-design-4.jpg DESIGN https://static1.squarespace.com/static/53a79ff8e4b04b8d93b274c7/550283b5e4b0e7855b536257/5503aa9de4b01d7294f0b902/1426483564067/axurescreen.jpg DESIGN - High-Fidelity Prototype I've experimented with Axure and designed interactive prototypes for websites and mobile applications. https://static1.squarespace.com/static/53a79ff8e4b04b8d93b274c7/550283b5e4b0e7855b536257/55028723e4b0051185793742/1426483350972/MVP-Matrix.jpg DESIGN - MVP Matrix Today, lean startups and techs alike, are increasingly using the minimum viable product (MVP) as a starting point for building successful software products. An MVP isn’t the quickest or the most perfect product. Rather, it is a product with minimum development effort that creates maximum value. Artifacts a like a priorities matrix help to make sure a UX team isn’t wasting it’s time on worthless products and features. https://static1.squarespace.com/static/53a79ff8e4b04b8d93b274c7/550283b5e4b0e7855b536257/55028753e4b0b4add25ffcae/1426483495730/FLOWS.jpg DESIGN - Task Flows A task flow diagram shows how users travel through the system templates while performing a specific task. Task flows are a tool to help me think through the design. They allow me to interject the user into the flow of the application. Here I created task flows based on user stories. https://static1.squarespace.com/static/53a79ff8e4b04b8d93b274c7/550283b5e4b0e7855b536257/55028783e4b0b76d4541c9bd/1426483483553/sitemap.jpg DESIGN - Site Map Site maps are an important step of the UX process as they ensure content is in places users would expect to find it. They can also be used as a reference point for wireframes, functional specifications and content maps. I haave created many site maps for several websites. https://static1.squarespace.com/static/53a79ff8e4b04b8d93b274c7/t/55093df3e4b04f0c9f53097e/1426333665784/Contant-Strategy.jpg DESIGN - Content Strategy Content strategy plans for the creation, publication, and governance of useful, usable content. It helps both clients and project teams understand what content is being produced, how it’s being produced, by whom, when, and why. 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